Ostuni

Perched on a sunlit hill between the Adriatic Sea and the olive-covered plains, Ostuni — known as La Città Bianca (The White City) — is one of the most spectacular and beloved towns in southern Italy.
Encircled by ancient defensive walls, its whitewashed houses glow under the Mediterranean sun, creating a dazzling contrast with the deep blue sky and silver-green olive groves below.

Whether you’re strolling through its maze of alleys, admiring sea views from its terraces, or enjoying a sunset aperitivo, Ostuni embodies the timeless beauty and soul of authentic Puglia.

Why Visit Ostuni

Ostuni’s origins date back to prehistoric times, and over the centuries it has been ruled by Romans, Lombards, Byzantines, Normans, and Aragonese — each leaving traces in its architecture and traditions.
Yet, what makes Ostuni truly unique isn’t its history of conquest, but its radiant whitewashed architecture.

Originally, houses were limewashed to reflect sunlight through the narrow medieval alleys; later, during the 17th-century plague, lime became a life-saving disinfectant. Today, it remains a symbol of purity, beauty, and resilience — the signature of The White City.

The Best Things to Do in Ostuni

1. Get Lost in the Historic Centre

The best way to experience Ostuni is simply to wander its labyrinth of alleys.
Every turn reveals white arches, stone staircases, flowered balconies, and glimpses of the sea in the distance.
The heart of the old town feels timeless — a place to slow down, get lost, and let your senses guide you.

2. Visit the Cathedral of Santa Maria Assunta

Crowning the highest point of the town, the 15th-century Cathedral of Ostuni is a masterpiece of late Gothic and Romanesque design.
Its distinctive rose window, featuring 24 rays, is one of the most beautiful in Puglia. Inside, the vaulted ceilings and frescoes reflect the town’s spiritual and artistic heritage.
🕍 Opening hours: Tue–Sun 10:00–13:00 | Sat–Sun 16:00–19:00.

3. Admire the Panoramic Views

From almost every terrace or alley, Ostuni offers sweeping views across olive groves to the Adriatic Sea.
For one of the most breathtaking panoramas, head to Corso Vittorio Emanuele II — a favorite sunset spot where the entire White City glows golden in the evening light.

4. Enjoy the Beaches Near Ostuni

Just a short drive from the old town, you’ll find some of Puglia’s best beaches.

• Pilone Beach – soft sand and shallow turquoise waters, ideal for families.

• Torre Guaceto Nature Reserve – a protected paradise with dunes, walking trails, and clear sea perfect for snorkeling.

• Rosa Marina & Costa Merlata – stylish beach clubs and hidden coves surrounded by Mediterranean vegetation.

Your Puglia Paradise Guest Angel can organize private transfers, beach reservations, or boat tours along the coast.

5. Stay Among Olive Groves and Masserie

The countryside around Ostuni is dotted with centuries-old olive trees and traditional masserie — fortified farmhouses transformed into elegant villas, boutique hotels, and charming B&Bs.
Here you can enjoy privacy, design, and authentic Apulian warmth, surrounded by nature and just minutes from the sea.

Plan Your Visit

• Best time to visit: April–June and September–October — perfect weather, golden light, and fewer crowds.

• How to get there: 35 km from Brindisi Airport, 85 km from Bari. Easy access by car or train.

• Perfect for: Couples, photographers, and travelers seeking a mix of history, design, and Mediterranean beauty.