Just a short drive from Polignano a Mare and Bari, the elegant hilltop town of Conversano enchants visitors with its perfect blend of history, art, and Apulian authenticity.
Perched on the Murgia dei Trulli, surrounded by cherry orchards and centuries-old olive groves, Conversano remains one of Puglia’s best-kept secrets — a place where time slows down and every corner tells a story.
Why Visit Conversano
Less crowded than the coastal towns yet equally rich in charm, Conversano offers an intimate look into the noble heart of Puglia. Its medieval architecture, ancient monasteries, and local traditions reveal the legacy of the Acquaviva d’Aragona Counts, who transformed the town into a center of culture and refinement.
Whether you’re here for a day trip or a peaceful countryside stay, Conversano rewards travelers seeking authentic experiences off the beaten path.
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The 6 Best Things to Do in Conversano
1. Explore the Castle of Conversano
Standing proudly above Piazza Castello, the Castle of Conversano dominates the skyline.
Originally a Norman fortress, it evolved into a noble residence under the Acquaviva family, rulers of the region for centuries. Inside, you can explore grand reception halls and the private quarters of Count Giangirolamo II, the so-called “Count with the Charming Eyes.”
Today, the castle houses the Municipal Art Gallery, featuring masterpieces by 17th-century painter Paolo Finoglio.
2. Stroll Through the Historic Centre
Step beyond the castle square into a maze of whitewashed alleys adorned with flowers and balconies. Conversano’s rhythm is calm and graceful — perfect for leisurely walks, photography, or an espresso under a shaded archway.
Each street reveals hidden churches, artisan boutiques, and glimpses of everyday life that make this town feel truly lived in.
3. Admire the Cathedral of Santa Maria Assunta
At the heart of the old town stands the Cathedral of Santa Maria Assunta, a remarkable example of Apulian Romanesque architecture dating from the 11th–12th centuries.
The sculpted portal and rose window are exquisite, while the interior features Pisan school frescoes and a revered wooden Crucifix.
Its serene beauty and perfect symmetry make it one of southern Puglia’s most stunning medieval churches.
4. Visit the Monastery of San Benedetto
Behind the cathedral lies the Monastery of San Benedetto, once a powerful Benedictine abbey ruled by noble abbesses.
Stroll through its Romanesque cloister and descend to the pre-Romanesque crypt, where a 1584 fresco of La Pietà depicts Conversano in the background — a moving glimpse into the town’s spiritual heritage.
5. Experience the Cherry Festival
Every late May to early June, Conversano celebrates its most famous fruit: the “Red Gold” of Puglia.
During the Cherry Festival, the streets fill with markets, live music, parades, and tasting booths showcasing local products and cherry-based delicacies.
It’s a joyful time to experience the town’s vibrant community and warm southern hospitality.
6. Discover the Countryside and Nature Reserves
Beyond the town, the Conversano Lakes and Monsignore Ravine Nature Reserve invites exploration on foot or by bike.
The karst terrain forms small seasonal lakes surrounded by olive trees, vineyards, and ancient casedde — dry-stone dwellings that tell stories of rural life.
It’s a haven for photographers, hikers, and anyone who loves authentic landscapes.
Plan Your Visit
Best time to visit: Spring and autumn for festivals, mild weather, and blooming countryside.
How to get there: 30 km from Bari, 10 km from Polignano a Mare — easily accessible by car or train.
Perfect for: Art lovers, foodies, and travelers seeking authentic Puglian life away from the crowds.
Conversano is a destination where history meets hospitality — refined yet genuine, timeless yet alive.
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