Alberobello
Alberobello, the Capital of the Trulli and a UNESCO World Heritage Site since 1996, is one of Italy’s most enchanting villages. Its historic center — entirely made up of whitewashed Trulli, the region’s iconic conical stone houses — makes Alberobello a place of rare beauty and architectural wonder found nowhere else in the world.
Locorotondo
Locorotondo, one of Italy’s Most Beautiful Villages, takes its name — literally “Round Place” — from the perfect circular shape of its historic center. Within its whitewashed walls lie quiet corners, graceful arches, and narrow lanes that enchant every visitor who wanders through them.
Martina Franca
Martina Franca, the largest town in the Valle d’Itria, is a captivating Baroque jewel near Alberobello. Renowned for its distinctive “Martinese Baroque”, the town enchants visitors with ornate churches, noble palaces, and winding whitewashed streets that embody the elegance of Puglia’s artistic heritage.
Castellana Grotte
Renowned for the magnificent Castellana Caves, a natural masterpiece formed around 90 million years ago, this underground world is one of Puglia’s most fascinating and valuable treasures.
Conversano
An elegant hilltop town near Polignano a Mare, Conversano captivates visitors with its harmony of art, history, and southern grace. Its majestic castle, Romanesque cathedral, and maze of flower-filled alleys reflect centuries of noble heritage and timeless Apulian charm.
Monopoli
In Monopoli, you can stroll along the charming old harbor, watch fishermen mending their nets as colorful boats sway gently on the water, and see schools of fish glimmering beneath the surface. This lively seaside town welcomes visitors of all ages, offering a perfect mix of history, culture, beaches, and vibrant nightlife.
Polignano a Mare
A whitewashed seaside town perched on dramatic cliffs, Polignano a Mare cascades toward the blue-green Adriatic — a breathtaking blend of natural beauty and timeless Apulian charm.
Cisternino
Cisternino is one of the most enchanting villages in the Itria Valley — a place rich in traditions, where it’s a true pleasure to wander through whitewashed alleys and sunlit squares. Its charm lies in the spontaneous, lived-in architecture that gives the historic centre its unique and timeless character.
Ostuni
Perched on a sun-drenched hilltop and encircled by ancient walls that separate silvery olive groves from a maze of whitewashed houses, Ostuni is a dazzling vision — a timeless icon of Puglia and an essential stop on any southern Italy itinerary.
Carovigno
Carovigno captures everything you could wish for in a Puglia holiday — a charming hilltop village, one of Italy’s most beautiful coastlines, and a protected nature reserve where you can slow down, reconnect, and experience authentic, sustainable travel. Just 15 minutes from Ostuni, it’s a perfect blend of sea, countryside, and tradition.
Lecce
Lecce, a stunning Baroque city in southern Italy, is often called the “Florence of the South” for its magnificent architecture and artistic heritage. Surrounded by olive groves and the rolling countryside of Salento, this radiant town invites visitors to explore its ornate churches, elegant squares, and timeless Mediterranean charm.
Bari
Bari, the capital of Puglia, is a sun-drenched city rich in tradition and southern charm, overlooking the sparkling Adriatic Sea. Its spectacular waterfront — lined with elegant late Liberty-style buildings — is one of Italy’s most scenic promenades and the perfect place to experience the city’s authentic seaside atmosphere.
